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TEN GOOD REASONS TO HAVE A WEBSITE
1. Your Clients
An increasing number of your clients are using the Internet more frequently
on a daily basis .
2. Promote Your Business
A website is constantly there promoting your business Wand possibly generating
direct sales 24 hours a day, 7 days a week - an online store never closes.
3. Constant Showcase
A website can provide a showcase of everything your company has to offer, in
one easy-to-navigate location.
4. Being Anonymous
A website is anonymous. A visitor to your site can spend as much or as little
time as they like to decide if they want to follow up on your company's product
or service offerings. No hovering salesman means less pressure for your potential
clients.
5. Enhance Your Marketing
A website can effectively supplement and enhance your company's marketing activities
6. To Answer Frequently Asked Questions
Whoever answers the telephone in your organization can tell you, their time
is usually spent answering the same questions over and over again. These
are the questions customers and prospects want to have answered before they
decide to do business with you. Posting these answers on your website will
not only be more convenient for the client, but also mean your employees
can devote more time to other tasks as opposed to answering the phone.
7. www.yourdomain.com
Your own domain name (www.yourcompany.com) establishes strong online brand
identity, and also allows you to set up email addresses specific to your own
company - email being the most common way to communicate efficiently and professionally
with the rest of the world
8. Greater Consumer Impact
The Internet provides a level playing field for companies - a well-designed
website for a small company can have just the same presence and consumer
impact on the web as a multinational corporation
9. Global Market
The Internet opens your business to a whole new global market and can attract
a great deal of interest through effective use of search engine optimization,
links and other online promotional activities
10. Your Competitors
Your competitors may already be gaining substantial market share and the cutting
edge over your company due to their existing presence on the web - your company
cannot afford to be left behind
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